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Beyond Design II
@fabienne.lentes and @alessia.meyer, did intensive research on the fleeting phenomenon of happiness. This led to a deep examination of the topic and to the conclusion that although happiness can have a constant in the long term, it can also appear very fragmented as short-term moments that temporarily ›pop up and disappear‹. This resulted in the visual translation of the bubble, which embodies those qualities of happiness. Thus the design also finds a connection to the festival. To enhance the state of moment the bubbles were filled with onomatopoetic expressions. Thus, onomatopoeias are not only the imitation of sounds, but can also make the visual audible, thus enabling an expansion of expression (currently still placeholder words in the draft). Final results of the Generator 2020 for @poolbarfestival (All changes are reserved) Guestcritic: Enrico Bravi @newdesignuniversity
ParticipantsAlessia Meyer (CH)Fabienne Lentes (ES)
Results →
Workshop Feedback
For nine days I had the opportunity to join the graphic workshop in Poolbar Generator led by the designer Michael Marte. Looking back now I can just describe my experience with positive words. Although in the graphic workshop we did not know each other from before, since day one we worked together as a team naturally.
The atmosphere was friendly and free of pressure, which motivated our workflow. Being an international team formed by students from Austria, China and Spain was another highlight of the workshop. We gave each other new references and points of view, making our multidisciplinary design process even more diverse. Michael was really supportive during the whole process and guided us to find our personal approach to the main concept.
This was also possible because the relationship between students and workshop leader was really relaxed, we felt that the five of us were part of the design. He pushed our ideas forward and we developed more 4 different identity design alternatives.
He also built a good link between us and the other teams, giving us the opportunity to learn how to work together with other creatives from different fields. We gave feedback to each other and ended up collaborating and combining our concepts.
I would say with no doubt that I learnt more in that week from my team mates and the design process, than in the whole winter semester at university.
Irene Martínez MA Communication Design Student FH Joanneum Graz
Beyond Design I
In the poolbar generator (workshop-series) we do not meet in a hierarchy, but in dialogue. Every human being is equal, regardless of his abilities. There is potential in every single person. We have the chance to give each other the chance to promote ourselves. To share the state of the ›flow‹ with each other.
The workshop group has interpreted the theme ›Inspiring Prohibitions‹ in different ways. The idea of visually transformed signal and prohibition signs was democratically accepted. Perhaps because 2018 was dubbed the ›Year of Prohibitions‹ in the media.
The culture of prohibition has gained a new acceptance in society through a sharpened awareness of order and security, influenced by the so-called refugee crisis and the distorted asylum debate in the media.
A ban is a simple answer to visible problems where it is communicated that action is being taken. This does not mean that a problem is solved, but rather repressed.
The workshop group in the Generator has set up its own bans, abducted the aesthetics of commandment and prohibition signs and, as a signal, highlighted the possibility of a positive situation in the ban.
ParticipantsIrene Martinez (ES)Iris Karl (AT)Nicolas Alexander Tschaikner (AT)Xia Lu (CN)
Results →poolbar.at
Advertising Landscape
Take a look around, take a look at the commercials around you. Do we want such advertising pictures? Do we want to surrender to such an ideology? Look at the public relations agency, look at the marketing. Then you have an answer to these so-called specialists, to these experts, to their construct of numbers, data and dogmas, which does not include being human. Creativity doesn't just belong hidden or suppressed in museums, it has to go out into the world, it has to be lived, every day. It is time to shape the world in our environment in every detail, instead of wanting to control it, to make it more human in its entirety – and nothing else matters any more. The environment and the surroundings influence us significantly. The world is made up of people, not target groups. Conversations between people sound human. They are conducted with a human voice. People recognise themselves by the sound of this voice.